Author: wildgreenquest@gmail.com

Yum! Brands served up better-than-expected earnings Wednesday, fueled by Taco Bell’s sizzling 8% same-store sales growth — nearly double Wall Street’s 5.6% forecast. “Taco Bell delivered an outstanding 8% same-store sales growth, meaningfully ahead of the quick-service restaurant industry,” Yum! CEO Chris Turner said in a statement. The chain credits AI for the growth. It’s expanding AI-driven A/B testing for drive-thru lanes, allowing it to change layouts, visuals and content shown to customers to learn what messages resonate. But Yum!’s other brands didn’t fare as well. KFC U.S. system sales fell 2% during the quarter, and Pizza Hut’s U.S. same-store…

For those who don’t remember what life on the internet looked like in 2023, here’s a refresher: girl dinner, the Roman Empire, and a TikTok algorithm painted purple from the McDonald’s Grimace Shake.The trend was simple, albeit strange: Users would film themselves trying out the purple McDonald’s beverage and then immediately cut to a horror-movie scene of their staged death.The purple vanilla-berry-flavored milkshake was rolled out by the fast-food chain in June of that year as a limited-edition menu item in honor of one of the chain’s mascots, Grimace.While the fake death trend garnered over 2.9 billion views on TikTok,…

Opinions expressed by Entrepreneur contributors are their own. Key Takeaways Commodity tokenization connects capital directly to constrained physical assets and supply chains. The real opportunity lies in verification, custody and production-linked financial structures. Future startups will bridge software, finance and physical infrastructure to unlock efficiency. For most of the last decade, you could build a very large business without ever thinking about the physical world. Software scaled. Capital was cheap. Supply chains mostly worked.That’s no longer true.If you’re building in AI, energy or anything tied to infrastructure, you’ve probably already run into it: the constraint isn’t code — it’s materials.…

The Kentucky Derby is back this weekend with visitors and viewers alike preparing their extravagant hats and mint juleps for the annual Run for the Roses.The storied event takes place Saturday, May 2, at Churchill Downs in Louisville. This year marks the 152nd edition of the first leg of the Triple Crown, one of the most prestigious horse racing events worldwide. Last year’s race broke viewership records, bringing its broadcaster, NBC, around 21.8 million viewers, the highest in almost three decades. While up to 20 horses can run the race, three of the qualifying 3-year-old thoroughbreds have already been scratched from…

Key Takeaways Jamie Dimon leads JPMorgan Chase, the world’s largest bank by market value. During the Norges Bank Investment Management’s investment conference earlier this week, Dimon said that three things can kill a company: “bureaucracy, complacency and arrogance.” He said the solution is eliminating “jerks” who admire problems rather than solve them, and focus on following procedures instead of delivering results. JPMorgan Chase CEO Jamie Dimon has had enough of managers who let bureaucracy — excessive red tape, overly complicated approval processes and rigid rules — thrive, calling the issue a quiet threat that slowly destroys organizations and creates problems.…

The new budget aims to promote “visitor-facing roles,” but critics argue the cuts will gut the agency’s science and conservation capabilities.Death Valley Park Ranger Spencer Solomon performs his daily duties around Zabriskie Point on September 26, 2024 in Death Valley National Park (Photo: The Washington Post/Getty Images)Published May 1, 2026 03:12PMThe debate over the Trump administration’s budget for national parks is heating up, and thousands of federal public lands jobs are hanging in the balance.The proposed 2027 budget for the Department of the Interior (DOI)—the federal agency that manages the majority of American public lands and employs roughly 70,000 people—will…

Some of the most familiar moments in a day begin with something simple like boiling water. The first cup before the day starts, a pause in the middle of it, a quiet reset at the end. These moments are easy to overlook because they are routine, but they are also where design shows up most clearly. Not just in how something looks, but in how it behaves when it is used again and again. A kettle is a good example. It is a familiar object, one that has existed in roughly the same form for generations. It is not a category most people would describe as needing innovation. And yet,…

Julia Huang is the founder and CEO Intertrend Communications, which prides itself on being “the Most Award-Winning Result Driven Asian American Advertising Agency.” The company was launched in 1991, “before ‘multicultural marketing‘ was even considered a serious growth category,” Huang told Entrepreneur. Here she breaks down the launch and growth of her company, and how its success is built on a desire to connect with consumers on an emotional level. Please give the elevator pitch of your business.Intertrend is a multicultural agency built on a simple idea: Asians in America are not just a demographic box to check. We have…

Our gear team sifted through Backcountry’s overflowing sales section and picked out 13 drool-worthy bargains. Backcountry quietly marked down over 300 Patagonia products in an unadvertised May sale. (Photo: Sarah Jackson/Katie Botwin/Canva)Published May 1, 2026 02:23PMWe have a love-hate relationship with Patagonia. You probably do, too. That is to say, we love virtually all of Patagonia’s high-performance garb and gear. However, we hate swiping plastic on it, as Patagonia’s ethically sourced, top-tier wares don’t run cheap.As such, our gear team is always on the hunt for discounts on Patagonia product. And these penny-pinching, bargain-tracking gear nerds (their words, not ours)…

For years, genetic testing has been treated as something rare and exceptional—a highly specialized tool ordered only by geneticists and often reserved for the end of a long diagnostic journey. Not surprisingly, medicine has changed. Science and technology have advanced and patients’ expectations have evolved. And yet, the way genomic testing is used in practice has struggled to keep up.  Exome and genome sequencing should no longer sit on a pedestal in healthcare. It should be used far more broadly as part of everyday clinical care. The insights encoded in our DNA are foundational to understanding human health, yet too often genomic testing is still viewed as a last resort rather than as a…