{"id":11935,"date":"2026-04-30T16:08:27","date_gmt":"2026-04-30T16:08:27","guid":{"rendered":"https:\/\/wildgreenquest.com\/?p=11935"},"modified":"2026-04-30T16:08:27","modified_gmt":"2026-04-30T16:08:27","slug":"budweiser-has-been-waiting-150-years-for-this-brand-moment","status":"publish","type":"post","link":"https:\/\/wildgreenquest.com\/?p=11935","title":{"rendered":"Budweiser has been waiting 150 years for this brand moment"},"content":{"rendered":"<p><br \/>\n<br \/><\/p>\n<div data-testid=\"content-chunk\">\n<p>If I had to name my Mount Rushmore of brands seen as quintessentially American around the globe, it would probably be Levi\u2019s, Harley-Davidson, McDonald\u2019s, and Budweiser.\u00a0<\/p>\n<\/div>\n<div data-testid=\"content-chunk\">\n<p>While there are an impressive number of iconic American brands\u2014Apple, Coca-Cola, Nike, Google, Amazon, and Walmart among them\u2014only a few have an identity that is also closely tied to the idea of \u201cAmerica\u201d itself.\u00a0<\/p>\n<p>So it should come as no surprise that Budweiser is tapping that identity to simultaneously celebrate America\u2019s 250th, along with its own 150th anniversary. The brand just launched a new spot called \u201cGreat Delivery\u201d to start its summer campaign that will also include limited-edition patriotic cans, and the Budweiser Clydesdales hitting the road to bring the mission of its non-profit partner <a rel=\"nofollow\" href=\"https:\/\/foldsofhonor.org\/\">Folds of Honor<\/a> to communities across the country.<\/p>\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\">\n<p>\n<iframe title=\"Budweiser | Great Delivery\" width=\"729\" height=\"410\" src=\"https:\/\/www.youtube.com\/embed\/6SQOmMyp5w4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/p>\n<\/figure>\n<p>Here we see Clydesdale-led wagons packed to the rim with beer making their way across the country to the <a rel=\"nofollow\" href=\"https:\/\/youtu.be\/YXKmsvRXE4A?si=8XFw4zR2QfEJENlY\">wild shirtless lyrics, bong-rattling bass, and confident drumwork<\/a> of Grand Funk Railroad\u2019s \u201cWe\u2019re an American Band.\u201d\u00a0\u00a0<\/p>\n<\/div>\n<div data-testid=\"content-chunk\">\n<p>Anheuser-Busch senior vice-president Todd Allen says the goal is to make this summer the most celebrated Budweiser has ever had. \u201cBrands don\u2019t turn 150 years old every year, and our anniversary lining up with America\u2019s 250th birthday gives Budweiser a once-in-a-lifetime moment to celebrate,\u201d says Allen. \u201cWhen a brand has been part of the fabric of a country for more than half its history, a milestone like this isn\u2019t just a marketing moment, but a chance to celebrate that shared heritage and the people who are part of it.\u201d<\/p>\n<p>Allen is absolutely right, and given the occasion, Budweiser should be treating this entire year as one big Super Bowl. But if 2026 is particularly special, here\u2019s hoping the generic look and feel of \u201cThe Great Delivery\u201d is just the opening salvo in a summer of more inspiring work.\u00a0<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-hot-murica-summer\">Hot \u2018MURICA Summer<\/h2>\n<p>The year got off to such a great start for Budweiser at the Super Bowl, with the undeniably charming \u201cAmerican Icons,\u201d featuring the budding friendship between a Clydesdale and a bald eagle.\u00a0<\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.fastcompany.com\/91534283\/budweiser-has-been-waiting-150-years-for-this-brand-moment\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If I had to name my Mount Rushmore of brands seen as quintessentially American around the globe, it would probably be Levi\u2019s, Harley-Davidson, McDonald\u2019s, and Budweiser.\u00a0 While there are an impressive number of iconic American brands\u2014Apple, Coca-Cola, Nike, Google, Amazon, and Walmart among them\u2014only a few have an identity that is also closely tied to<\/p>\n","protected":false},"author":1,"featured_media":11936,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37],"tags":[],"class_list":{"0":"post-11935","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-brand-spotlights"},"_links":{"self":[{"href":"https:\/\/wildgreenquest.com\/index.php?rest_route=\/wp\/v2\/posts\/11935","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wildgreenquest.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wildgreenquest.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wildgreenquest.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wildgreenquest.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=11935"}],"version-history":[{"count":0,"href":"https:\/\/wildgreenquest.com\/index.php?rest_route=\/wp\/v2\/posts\/11935\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wildgreenquest.com\/index.php?rest_route=\/wp\/v2\/media\/11936"}],"wp:attachment":[{"href":"https:\/\/wildgreenquest.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=11935"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wildgreenquest.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=11935"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wildgreenquest.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=11935"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}