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    Home»Brand Spotlights»‘Jeopardy! YouTube Edition’ embraces a growing online audience
    Brand Spotlights

    ‘Jeopardy! YouTube Edition’ embraces a growing online audience

    wildgreenquest@gmail.comBy wildgreenquest@gmail.comMarch 27, 2026002 Mins Read
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    Jeopardy! may have been born on over-the-air television, but it’s determined not to live and die there.

    The trivia game show’s first iteration premiered on NBC daytime television more than 60 years ago in 1964. Its modern syndicated version launched in 1984, and 41 seasons later, it’s still going strong, garnering 7.5 million viewers for its latest season premiere and maintaining its title as the most-watched syndicated series on TV.

    Though Jeopardy! made it through the cultural transition to streaming largely unscathed, its producers are still finding ways to innovate its format and bring the show to new platforms. That includes the newly announced Jeopardy! YouTube Edition, which will feature YouTube personalities playing for charity.

    The new show will premiere on Tuesday, March 31, at 9 p.m. ET, with a livestream on the Jeopardy! YouTube channel, hosted by Ken Jennings.

    What makes the YouTube Edition different from regular Jeopardy!? It will still use Jeopardy!’s signature answer-with-a-question format, but with trivia categories inspired by YouTube, including viral trends and the platform’s history. YouTube influencers and talent will also appear on the show to provide custom video clues.

    “From Sabrina Carpenter’s greatest hits to DIY homebuilding, there is so much to learn on YouTube, but who has learned the most?” Jennings teased in a promo for the series. He also introduced the three “internet icons” competing in the premiere episode.

    There’s Brennan Lee Mulligan, the host of tabletop gaming series Dimension 20, which has 1.11 million YouTube subscribers; drag queen Monét X Change, a star of reality TV shows including RuPaul’s Drag Race and The Traitors and a YouTube creator with 180,000 subscribers; and pop singer Rebecca Black, whose much-memed music video for 2011’s “Friday” boasts 179 million views on the platform. Each contestant will compete to win money for a charity of their choice, with Monét playing for GLAAD, the LGBTQ+ media advocacy organization, and both Mulligan and Black playing for the Trevor Project, the suicide prevention and crisis intervention organization for LGBTQ+ youth.



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