Author: wildgreenquest@gmail.com

Opinions expressed by Entrepreneur contributors are their own. Key Takeaways A business plan can provide direction, but when market conditions or regulations change, sticking to it at all costs can put growth at risk. Changing a plan doesn’t mean giving up on the goal. It might mean delaying a launch, scaling back expansion spend, shifting to a different jurisdiction or narrowing the product to what you can responsibly deliver. You can create habits that help the business respond well to changes: regular strategy and financial reviews, scenario planning and crisis preparedness, and building a culture of adaptability One of the…

Opinions expressed by Entrepreneur contributors are their own. Key Takeaways When I launched my business with an $8,000 credit card, I couldn’t afford a team. Instead, I packed boxes, handled customer service and learned the company from the ground up. Doing the work myself taught me how much work was involved and what customers needed. When I started hiring, I knew what I was asking people to do because I’d already done it myself. I spent money where it mattered. I had to think carefully about what the business needed, rather than what I wanted it to look like in…

Opinions expressed by Entrepreneur contributors are their own. Key Takeaways Your audience isn’t opening social media for a lecture. They’re looking for signals — buy now or wait, hire the specialist or DIY it, follow the conventional wisdom or trust the contrarian take. Expert content says “here’s what I know.” Decision content says “here’s how I’d think about the choice you’re facing.” For one real estate client, that shift alone drove 818,000 impressions and 25% follower growth in four months. Most entrepreneurs have been told to “educate the audience.” It sounds right, since educated buyers make better decisions and useful…

Every great small business has a story, and Entrepreneur’s America’s Favorite Mom and Pop Shops series goes on location to hear them firsthand. In this episode, editor in chief Jason Feifer visits Bethlehem, Pennsylvania, a former steel town that has spent 30 years figuring out what comes next. That’s where he meets Kim Myles, who won HGTV’s Design Star and spent two decades on television. A year ago, she and her husband, Scott, bought Gadzooks, a Lehigh Valley salon that has been on the same corner for more than 35 years. Her first move was doing nothing. Kim promised her…

Published October 27, 2026 03:22PMOctober 2026: After testing sports watches on workouts and adventures throughout the summer, our testers named a Garmin as the best sports watch again, this time the new fenix 9 Pro that comes with solar charging and a full titanium build, plus inReach connectivity. We were also impressed with the new heart rate tracking and readiness software on the Apple Watch Ultra 4, which we named Best for Weekend Warriors. Amazfit still makes the best value for your money with the Cheetah 2 Ultra, the Suunto Run 2 delivers a lot in a small form factor,…

Fast-food pizza chains have had a stale 2026. Papa Johns, Pizza Hut and Papa Murphy’s shuttered hundreds of locations. But new Numerator data shows they’re winning one fight: the battle against the freezer aisle. Quick-service pizza now accounts for 45% of the $37 billion pizza market, up 3.1% from 2019, according to Restaurant Business. Spending per restaurant visit has jumped 41% over the same period. Domino’s holds the biggest slice of the category, followed by Little Caesars and Pizza Hut. Despite the good news, loyalty is still a problem. Nearly nine in 10 pizza buyers are willing to switch from…

Published October 27, 2026 03:00PMRyan Dudgeon emerged from waist-deep quicksand, her raspberry-pink drysuit caked in desert mud. The Farmington, New Mexico, whitewater paddler towed a 14-foot inflatable raft through flooded streets with a team of fellow guides on October 23. The group was searching for pets left behind after historic flooding devastated the Four Corners region the night before, destroying homes and displacing thousands. Using their swiftwater rescue skills and drysuits, Ryan and her volunteer team spent several days rescuing animals stranded in flooded homes, locked in corrals, or trapped in submerged kennels and cages. “We are the only ones in the…

Opinions expressed by Entrepreneur contributors are their own. Key Takeaways Hire for learning velocity, not just past experience. Curiosity and the ability to apply feedback predict performance better than a resume does. Separate the capabilities a role needs from credentials that describe past methods. Narrow job definitions shrink the talent pool just as AI changes the work. Hiring in a service business has a way of challenging what you think you know about talent. Over the years, I’ve seen candidates who looked nearly perfect on paper struggle once the job became unpredictable. I’ve also watched people without the obvious résumé rise…

Key Takeaways A May 2025 Fiverr survey of 6,000 small business owners found that 77% already use AI for business, personal needs or both. Small businesses can tap into AI to help with tasks ranging from writing to social media campaigns. AI can help fill in the gaps so that businesses can focus on delivering quality goods and services. The work never ends for a small business owner. After they close up shop, they still have to carry out tasks related to their business, like writing tomorrow’s social media posts and answering pending questions from customers.  Hiring an entire marketing…

Opinions expressed by Entrepreneur contributors are their own. Key Takeaways More marketing doesn’t always mean more customers. Businesses often lose revenue through poor targeting, unclear positioning, missed leads and weak conversion processes. Distinguish visibility from buying intent, make your value proposition easier to understand, audit the handoff from inquiry to conversation, and stop celebrating conversions that don’t create customers. Calculate the economics after the sale, treat retention as part of growth strategy, bring sales, marketing and operations to the same table, and run a controlled test before raising the budget. There is a conversation I have had many times with…