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    Home»Green Brands»The Leadership Skill I Rely on Most When Times Get Tough
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    The Leadership Skill I Rely on Most When Times Get Tough

    wildgreenquest@gmail.comBy wildgreenquest@gmail.comSeptember 22, 2026006 Mins Read
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    Opinions expressed by Entrepreneur contributors are their own.

    Key Takeaways

    • Kindness builds the trust teams need to speak up, solve problems early and perform under pressure.
    • The strongest leaders pair empathy with accountability, creating a culture where people feel supported while still owning results.

    Several years ago, I worked with a project manager who raised concerns about risks that could potentially derail a major initiative.

    Many people would have kept those concerns within the project team. Instead, this individual spoke up early. I encouraged them to elevate the risks to the appropriate cross-functional leaders, creating visibility while there was still time to act. The project ultimately stayed on track because people had the opportunity to solve problems before they became crises.

    What stayed with me, however, was what happened afterward. When the project was completed, I publicly recognized the project manager’s leadership and foresight. That recognition sparked conversations about how many people quietly solve important problems without receiving acknowledgment. Eventually, those discussions led to a peer recognition program that encouraged employees to celebrate one another’s contributions.

    That experience reinforced a lesson I have learned repeatedly throughout my career. Leadership is often measured through small acts of kindness that build trust long before they produce results.

    Why kindness has become a leadership advantage

    Many people hear the word kindness and associate it with lowering standards or avoiding difficult conversations. Throughout my career, I have found the opposite to be true.

    Kindness helps people feel respected enough to share ideas, challenge assumptions and raise concerns when something feels wrong. Teams perform better when people believe their voice matters.

    The project manager who elevated those risks did so because there was trust. They believed their concerns would be heard and taken seriously. Had that trust been absent, the conversation might have happened much later, when fewer options were available. That is why I view kindness as a leadership behavior rather than a personality trait. It creates the conditions that allow strong performance to emerge.

    Accountability and empathy can coexist

    One of the biggest misconceptions about leadership is that kindness and accountability sit on opposite sides of the spectrum.

    Throughout my career, I have tried to be transparent with my teams about areas where I am still developing. I have openly discussed skills I wanted to strengthen and invited team members to hold me accountable for improving. Those conversations helped create an environment where growth became everyone’s responsibility rather than something reserved for annual reviews.

    At the same time, expectations remained clear. Projects still had deadlines. Decisions still required ownership. Results still mattered. People became more willing to accept feedback because they could see that development applied to everyone, including the leader. Accountability stopped feeling like something imposed from above and became a shared commitment to improvement.

    How good intentions can erode trust

    One of the most important leadership lessons I learned came during a period when the business was under significant pressure.

    The company had missed sales targets for several consecutive years, and leaders were focused on improving performance. Teams were asked to provide frequent updates explaining missed goals and business challenges. Every review was intended to drive accountability. Over time, however, frustration grew. Employees felt they were spending more time explaining results than solving problems.

    The turning point came when a manager shared candid feedback from employees. Team members felt some goals had become disconnected from business realities and that the constant focus on explaining shortfalls was draining energy from the work itself.

    That experience changed how I think about leadership communication. Ambitious goals matter, but trust also requires honesty. Employees want leaders who acknowledge reality, communicate transparently, and advocate for their teams when circumstances change.

    Three habits that build trust every day

    Over the years, I have discovered that trust is rarely built through major initiatives. More often, it is built through small, consistent actions that accumulate over time.

    The first habit is active listening. When someone brings forward a challenge or concern, I focus on understanding before responding. People can immediately tell the difference between someone waiting to speak and someone genuinely listening.

    The second habit is recognizing contributions regularly. Many leaders wait for annual reviews or major achievements before offering praise. I have found that celebrating small wins creates momentum because it reinforces the behaviors that help teams succeed.

    The third habit is simply being present. Especially when entering a new team or leadership role, I spend time walking the hallways, having informal conversations, and getting to know people beyond their job titles. Trust grows much faster when people feel they know the person leading them. None of these habits require a larger budget, a new process, or a leadership workshop. They simply require consistency.

    What people remember most

    As leaders, we spend enormous amounts of time thinking about strategy, execution and performance. Those responsibilities matter, but when I reflect on the leaders who shaped my career, very few stand out because of a presentation they delivered or a business decision they made.

    I remember them because of how they treated people. We remember the leaders who offered support during difficult moments and who created confidence when uncertainty filled the room.

    That is why I believe kindness has become one of the most valuable forms of leadership currency available today. When people feel respected and supported, they often accomplish far more than any leader could achieve through authority alone.

    Key Takeaways

    • Kindness builds the trust teams need to speak up, solve problems early and perform under pressure.
    • The strongest leaders pair empathy with accountability, creating a culture where people feel supported while still owning results.

    Several years ago, I worked with a project manager who raised concerns about risks that could potentially derail a major initiative.

    Many people would have kept those concerns within the project team. Instead, this individual spoke up early. I encouraged them to elevate the risks to the appropriate cross-functional leaders, creating visibility while there was still time to act. The project ultimately stayed on track because people had the opportunity to solve problems before they became crises.

    What stayed with me, however, was what happened afterward. When the project was completed, I publicly recognized the project manager’s leadership and foresight. That recognition sparked conversations about how many people quietly solve important problems without receiving acknowledgment. Eventually, those discussions led to a peer recognition program that encouraged employees to celebrate one another’s contributions.



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